Apr 
19
Meet our London/ UK Ambassadors!
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ARC’TERYX Yorkdale

MON

APR 19

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Arc'teryx Yorkdale

Date TBD

LONDON

Meet our London/ UK Ambassadors!

We are thrilled to introduce our London/ UK Ambassador Team, a group of outstanding outdoor enthusiasts hailing from across the  UK region.


Our ambassadors serve as vital links to the diverse communities nestled within our area. Collaborating closely with them, we strive to bring engaging activations, valuable opportunities, and unwavering support to our local communities.

Meet the team!

Ambassadors

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 Masha Gordon

Meet Masha, a Londoner who thrives in thin air and finds peace in some of the world’s most extreme environments. Her favourite way to spend time? Waking up at unsocial hours to climb north faces or ski-tour toward steep alpine gullies.


Though she began climbing in her 30s, Masha has made up for lost time. Over the past decade, she’s spent over a year in tents, summited multiple 8,000-meter peaks, and taken part in more than 30 expeditions. Her achievements include two Guinness World Records and a growing passion for first ascents. In 2024, she led an expedition to a remote region in Northern Pakistan, where her team made three first ascents—earning the rare privilege of naming them.


A proud mother of two, Masha often climbs with her teenage son, @littlealpinist, whether it’s El Capitan, ice routes in the Alps, or sport climbs in Greece.

She is also the founder of GRIT&ROCK, a foundation championing women in alpinism. Since launching, it has supported over 30 female-led expeditions, empowering a new generation of mountain athletes.

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Katy Whittaker

Katy is originally from the Peak District, the home of Gritstone. She is known for her movement and technique whilst sending hard climbs on this unforgiving rock type. She now lives in North Wales with her family and is a UK ambassador for Arc’teryx, heading up the Arc’teryx Climb Academy.


“Having climbed for longer than I can remember, 25+ years it seems obvious that my relationship with it has changed and evolved many times. I have done a lot of different disciplines within the sport from competitions to scary headpointing and highballing. However, becoming a mother has been the most
rewarding, wildest, exhausting and challenging thing I have ever done.


As you’d expect climbing looks a little different these days due to time constraints, but these precious pockets of climbing time offer me something I’d not experience or recognised before; moments of silence and peace in my head amongst the chaotic stage of early motherhood.”

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Adam Alvarez

Born and raised in the Venezuelan Andes, Adam’s life has always revolved around mountains. From a young age, he fell in love with climbing, trail running, and exploring the wild. His adventures span the globe—from the Andes to the Alps, the Himalayas to the Caucasus.


Adam has summited Manaslu (8,163m) without bottled oxygen or Sherpa support, completed a solo ascent of Elbrus, and set speed records on Pico Bolívar. But what he values most is self-reliance—organising expeditions outside commercial frameworks and embracing the unknown.


For Adam, the outdoors is more than adventure—it’s community. Arc'teryx has supported not just his alpine pursuits but also his mission to inspire others to explore with purpose, passion, and respect.

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Amber McKenzie

Amber grew up in Coventry, feeling detached from the outdoors—until 2018, when she climbed her first mountain and discovered its transformative power. Since then, nature has become a central part of her life.

 

Now based in London, she spends her weekends hiking and wild camping across the UK and Europe. A dedicated boulderer turned rope climber, Amber is currently chasing as many crags as possible while advancing her skills on the wall. She’s also working toward her Hill and Moorland Leader qualification to lead safe, inclusive hikes for her community.


Alongside her outdoor pursuits, Amber holds a doctorate in Psychological Medicine and conducts research focused on mental health and equality—amplifying the voices of underrepresented groups both in science and on the trail.

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Charlie Smith

Charlie Smith is a designer, explorer, and storyteller drawn to the world’s most extreme environments. At just 26, he has led expeditions across Greenland, Norway, Sweden, Iceland, Finland, and Russia—dog-sledding through frozen landscapes, skiing Arctic terrain, and enduring ultramarathons in sub-zero conditions.

 

Whether navigating remote icefields or cycling through blizzards, Charlie is no stranger to the edge of human endurance. He’s been recognized by Gentleman’s Journal as one of “The New Shackletons” and listed among Wired for Adventure’s Most Inspiring Young Explorers.

 

For Charlie, exploration and design are deeply linked—both are about pushing limits, telling stories, and shaping how we interact with the world around us. 

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Clinton Thomas

Clint’s journey into the world of adventure began after a serious motorcycle accident in 2005 nearly cost him his foot. Determined not to be defined by injury, he turned to running and, later, climbing—pushing his body and mind beyond limits.


What began as a way to heal evolved into a passion for vertical challenges. Clint conquered his fear of heights through indoor climbing, eventually leading to a 250-meter free climb in France’s Gorge du Verdon. For him, climbing isn’t just sport—it’s community, resilience, and freedom.


Whether exploring London’s indoor walls or Portland’s rugged crags, Clint is a vocal advocate for getting outdoors. He’s passionate about helping others discover the joy of climbing and the healing power of nature.

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Haroon Mota

Haroon is a mountain-loving marathoner with a mission. For nearly two decades, he’s taken on extreme challenges—running multiple marathons and summiting peaks worldwide—all to raise millions for charity and inspire others, especially from South Asian and Muslim communities.


In 2023, Haroon became a Six Star Finisher after completing all six World Marathon Majors. Now shifting toward trail running, he continues to set bold new goals.


Haroon is also the founder of the Active Inclusion Network and Muslim Hikers, now the world’s largest outdoor community for Muslims. His monthly hiking events are some of the UK’s biggest, helping people feel safer, more confident, and welcome in nature.

He’s not just building endurance—he’s building a movement.

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Jasmin Rafferty

Jasmin is a climber, coach, and route setter based in London. Her greatest passion lies in sharing the magic of climbing—whether through coaching others toward their personal goals or crafting creative, inclusive routes that invite all abilities to play.


When she’s not helping others grow, Jasmin can be found competing in climbing comps across London, where she thrives on challenge and community. Originally from a small town up North, she finds the contrast of city life both inspiring and grounding, often seeking balance through time outdoors.


Climbing, hiking, camping, stretching, running—Jasmin embraces every opportunity to reconnect with nature, move her body, and simply enjoy the open air.

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Jozef Metelka

Originally from Slovakia, Jozef grew up surrounded by nature—skiing, cycling, mountain biking, and hiking his way through the great outdoors. From a young age, he understood that adventure wasn’t just a pastime, but a way of life.


His goal is simple yet powerful: to show that with courage and commitment, anything is possible. Whether on the move or inspiring others, Jozef is driven by the belief that nature connects us all.


With every challenge he takes on, Jozef aims to build bridges—not just between trails and peaks, but between people, cultures, and experiences. For him, adventure is as much about connection as it is about exploration.

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Lucy Rochford

Lucy is a force of nature when it comes to endurance. From ultra-marathons to high-altitude runs, she’s on a mission to push her limits. A highlight in her running journey was finishing 6th at the UTMR in Switzerland, but breaking the 3-hour mark at the 2023 Florence Marathon with a time of 2:58 remains her proudest moment.


Not one to stick to conventional paths, Lucy once ran 300 miles on foot from Everest Base Camp to Kathmandu—an adventure that perfectly captures her relentless spirit. She's also competed in the British Trail Championships and Skyline Scotland, proving her mettle in the UK trail scene.


Now preparing for a 220km ultra marathon in Jordan's Wadi Desert, Lucy isn’t just racing—she’s redefining what it means to be a woman in ultra-running. Whether tackling remote trails or steep alpine terrain, her story is one of perseverance, passion, and pure grit.

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Oisin Ruben

   Oisín is an adventurer and ultra-runner based in West London. With a background in fashion styling, he often blends work and sport, rarely staying still for long.


A regular on the ultra-trail scene, Oisín competed in his first 50-miler in Madeira last year, taking on steep terrain and epic distances. 2024 is shaping up to be just as exciting, with races lined up including the Matterhorn Ultraks 49k and another in the Italian Dolomites—his longest challenge yet.

 

      Whether he's running ridgelines or styling shoots, Oisín brings energy, curiosity, and a bold sense of adventure to everything he does.

ARC’TERYX Yorkdale

MON

Apr 19

BEER AND STORY WITH GREG HILL

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ARC’TERYX Yorkdale

Tue

May 12

TUESDAY NIGHT TRAIL RUNS

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